Bring’Em Back Now

Win Back campaign is designed to reconnect with customers who have drifted away. By sending personalized emails to those who haven’t made a purchase in the last 60 days, the campaign aims to reignite their interest in your products and motivate them with exclusive offers.

  • How does it work?
    • Anomate automatically identifies customers who haven’t made a purchase in the last 60 days and are subscribed to the marketing list.
    • Sends personalised emails with special coupons to these customers, encouraging them to make a new purchase.
    • Each time a customer makes a purchase, their ‘inactive’ status is reset, initiating a new 60-day engagement period.
  • What’s included?
    • Set-and-forget workflow: automated email system targeting inactive customers.
    • Customizable email content, with AI assistance for personalization.
    • Integration of personal coupons or offers in emails.
    • Reusable and customisable widgets, adding an extra layer of interaction and personalisation.
    • Real-time tracking and analytics to measure campaign effectiveness.
    • Continuous monitoring and updating of customer activity to maintain engagement.

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Frequently asked questions

  • How often are Win Back campaign emails sent to customers?

    Win Back campaign emails are sent to customers who haven’t made a purchase in the last 60 days. The campaign is designed to re-engage these customers by sending them a personalized email with a special offer or coupon.

  • Can I customize the content of the Win Back campaign emails?

    Yes, you can fully customize the content of the Win Back campaign emails. This includes personalizing the email template, adding widgets, and tailoring the message to resonate with your audience. Our platform offers a user-friendly interface for these customizations.

  • What happens if a customer makes a purchase after receiving a Win Back email?

    When a customer makes a purchase after receiving a Win Back email, their schedule within the campaign is automatically reset. This means they will not receive another Win Back email until another 60 days of inactivity have passed, ensuring we engage customers at the right time.

  • How can I track the effectiveness of my Win Back campaign?

    You can track the effectiveness of your Win Back campaign through the campaign dashboard. This includes key performance indicators (KPIs) like total revenue generated, total orders, email open rates, click-through rates, purchases, and unsubscribes. This data helps you understand the impact of your campaign and make informed decisions.

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